Permanent: LIVE blonde hair dye offers permanent colour for pure blonde hair with striking shine, enriched with caring oil and Keratin
Cool blonde tones: Discover the power of beautiful blonde with anti-brassiness effect and luminous shine, meaning intensely caring and rich colours from root to tip
Anti-breakage formula: The permanent hair colour dye features an anti-breakage formula for up to 80% less hair breakage and visibly improved hair quality.
Perfect grey coverage: Hair colouration pigment mix blends your greys for perfect coverage. We recommend this ashy blonde colour for light blonde hair to dark brown hair
For light to dark blonde hair. Lightens your hair up to 3 levels. LIVE commitments: Featuring a vegan formula that is silicone and alcohol-free, this hair dye also features a 100% recycled aluminium tube, recycled paper leaflet, and FSC-certified packaging
